GIGGR
I co-founded Giggr and ran client delivery and company operations while we built products of our own.
Operating- Role
- Co-founder & COO
- Duration
- 2021 – Now
- Team
- Giggr Technologies, India and US
- Status
- Operating
Client work funded the build
We started Giggr in September 2021 with a theory about how learning, work and intellectual property could stay connected as an idea becomes a product. We also had a company to pay for. Client work gave us room to build, and as COO I was responsible for making both sides of the business run across India and the US.
On Marriott, I led architecture and workforce strategy through Giggr. I also handled approvals, invoicing and collections: delivery was only part of the job. The engagement accounted for more than $450K in Giggr billings across approximately 3,100 hours between February 2023 and August 2024, as recorded in my professional profile. Across the company I directly managed 25+ people. Daily stand-ups, weekly demos and sprint reviews helped me identify blocked work and decisions that needed an owner.
Build for the first conversation and the work that follows
Our early offerings included Design Learning, the Design Playbook and Innovation Nursery. I built Digital Maturity Compass for the first client conversation, when we’re still figuring out where a company is ready to change and where it might struggle. C4 DIPS went after a longer problem. I designed and built it with the team to keep decisions, evidence and contributor records with an idea as it changes hands. DMC is live. C4 remains an alpha.
By September 2025 I had developed a pipeline with three Fortune 500 letters of intent worth $1.5M in prospective opportunities, separate from the billed engagement above. Giggr received Best Emerging Technology Start Up at ET Achievers Karnataka 2022 and Future of Work (Emerging) at the 2nd FICCI National HR Innovation Awards 2024.
The record
What the evidence says.
- Giggr billings from the Marriott engagement
- $450K+
- Supplied professional profile, Feb 2023 – Aug 2024
- People led across India and the US
- 25+
- Distributed team
- Fortune 500 letters of intent
- 3
- Supplied professional profile · $1.5M prospective pipeline, Sep 2025
Giggr / Workflow
How client work supported product development
- Deliver client work
Lead Giggr’s architecture and workforce strategy work for Marriott, from delivery through invoicing and collections.
- Fund company operations
Use paid engagements to help fund the company while the team builds its own products.
- Build the offerings
Turn the founding thesis into concrete tools such as Digital Maturity Compass and the C4 DIPS alpha.
Worked explanationFollow the funding relationship
- Input
- A client engagement needs delivery, approvals, invoicing and collection.
- Decision / rule
- Paid client work helps cover company operations while the team develops its own offerings.
- Outcome
- The product work includes DMC, now live, and C4 DIPS, still an alpha.
Scope of this exampleThis explains the operating relationship. It does not assign a share of client revenue to either product.
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